CONCLUSION Companies must rapidly evolve their service investments, both in people and technology, to meet the demands of customers. The reward for doing so: less attrition, better word-of-mouth marketing, and increased revenue. Empowering your agents with the right tools and a full view of the customer can make all the difference. Great customer service can keep customers coming back for more, and with AppExchange apps, you have a host of great solutions primed to help. VISIT APPEXCHANGE.COM 21