How Customers Use Enterprise Cloud Marketplaces To Respond to New Business Conditions | 3 spglobal.com Key benefits Figure 1: Business benefits of using enterprise cloud marketplace Q. Which of the following efficiencies does your organization expect to achieve using the AppExchange? Q. Which of the following statements about the benefits of the AppExchange to customers and employees do you agree or disagree with? Base: All respondents (n=400). Source: S&P Global Market Intelligence and Salesforce custom survey, November 2022. Using enterprise cloud marketplaces, such as the Salesforce AppExchange or the Microsoft AppSource, can offer numerous benefits to businesses looking to improve their operations, grow revenue, reduce expenses, make better decisions and increase customer trust. These enterprise cloud marketplaces offer a variety of pre-built, third-party applications that integrate with existing business software and tools. By leveraging these applications, businesses can add new functionality to their operations more efficiently than through custom development. These enhancements can increase efficiency, improve productivity and reduce costs. Additionally, the availability of data analytics and business intelligence tools in enterprise cloud marketplaces can help businesses make more informed decisions and optimize their operations. Further, the availability of trusted applications in enterprise cloud marketplaces can increase trust and improve customer satisfaction, leading to increased revenue and a better overall customer experience. Improved operations (54%) Increased revenue (48%) Decreased expenses (32%) + – Benefits that businesses expect to achieve Management has more information for decision-making (63%) Greater trust in the apps and consultant (58%) Percentage of those in agreement regarding stated benefits to customers and employees