WHAT’S NEW THE EXCHANGE SPRING 2023 But it is only recently that the true power of conversational AI models has started to surface. In an open letter, Bill Gates went so far as to say that he has only seen two demonstrations of technology that struck him as revolutionary, one being a graphical user interface in 1980 and the second being GPT. A couple of weeks before Gates’ open letter, Salesforce officially announced that Einstein GPT, an extension of its AI product, would be using OpenAI’s GPT model, in addition to its own private AI models, to create the first generative bot for CRM. Einstein GPT can already auto-generate personalized agent chat replies, surface external news for prospect research, and even write Apex code! Even before Einstein GPT was released, AppExchange apps started to surface with GPT integration. AppExchange and GPT PipeLaunch gives you the ability to automatically generate sales email content using both Salesforce and LinkedIn data, while Halosight allows you to extract insights from conversations happening across your Salesforce org. Salesforce Ben weighs in. In every role I’ve held in the Salesforce ecosystem, The fundamental reason I believe the AppExchange OpenAI’s GPT models give developers access to one of from admin to business analyst to managing director, is so powerful is due to its agility and ability to innovate. the most powerful public AI models available, solving the AppExchange has played a big part. It’s essentially a hive of creativity that is the problems that customers didn’t even know existed until I have done everything from implementing accumulation of entrepreneurial professionals around a solution was presented to them. AppExchange apps to deploy to my end users as the world developing apps to help solve customer We are truly entering a new age with the release of a Salesforce admin to partnering with ISVs when problems. This is exactly what we are seeing in real time public, conversational AI models. With this much running a consultancy to ensuring we could meet with the wide adoption of OpenAI’s GPT models change occurring in the Salesforce ecosystem over the clients’ end-to-end requirements. I have also worked within apps. course of a few months, I can only imagine what we can directly for an ISV and have seen the direct impact It’s almost impossible to exist in the tech world and not expect a year from now. a single app can have across hundreds of users in have heard of ChatGPT over the past few months. We’ve a Salesforce org. seen this conversational AI bot write blog posts, marketing plans, and even poems.