CHAPTER 6: DELIVERING RESULTS FAST " Leveraging a PDO allowed Absorb LMS develops the solution their us to get an app in the customers want – in record time. AppExchange faster than MEET ABSORB LMS doing all the heavy lifting Absorb LMS provides a Learning Management System for businesses to in-house. Many of our power their internal and external training programs, with all data synced back to Salesforce for review and reporting needs. prospective and current clients use Salesforce as the WHY ABSORB LMS CHOSE TO PARTNER “Partnering with Salesforce was a logical next step for Absorb, as our hub of all their information; research indicated that some of our prospective clients were opting to work this allowed us to capture with our competition in the LMS space, simply because they had an existing lightweight integration,” says Jennifer Kennedy, Director of New Product that market." Development. “Our integration allows both existing and new clients to connect into Absorb and provides a robust and streamlined approach to JENNIFER KENNEDY Director of New Product user management and reporting.“ Development, Absorb LMS DELIVERING RESULTS FAST Absorb LMS Once they decided to build an app on AppExchange, Absorb LMS enlisted Learning Management the help of a Product Development Organization (PDO)* and managed to System for Salesforce hit their goal of launching by Dreamforce – with a significant payoff: “The Recorded Webinar launch of our app brought us significant daily, high-quality leads during our *Click here to learn more about how the Absorb LMS team worked with presence at Dreamforce,” says Jennifer. “A number of our existing clients PDO Appiphony to launch faster. that use Salesforce were able to find out more at the event, and we are seeing a great deal of interest with our integration. Overall, we gained great product recognition and got the conversation started for new and current clients alike."