CHAPTER 5: THE POWER OF TRUST RingCentral leverages compliance to Security Review took a " while to complete but was establish trust with enterprise clients. not wasted time, as being MEET RINGCENTRAL compliant helps cut down RingCentral empowers mobile and distributed workforces to be connected anywhere and on any device through voice, video, our sales cycles with larger team messaging, collaboration, SMS, conferencing, online companies who meetings, contact center, and fax. understand how rigorous WHY RINGCENTRAL CHOSE TO PARTNER the review is." For RingCentral, integrating with Salesforce just made sense: "Most CRM users want the ability to initiate calls from inside the DAVID LEE UI of Sales and Service Cloud," says David Lee, Vice President VP of Platform Products of Platform Products at RingCentral. "So we naturally RingCentral complement each other by creating productive workflows." RingCentral PASSING (AND LEVERAGING) SALESFORCE SECURITY REVIEW Integrated cloud business RingCentral came to appreciate Salesforce's rigorous Security communications Review process once it started opening the doors to new customers: "We've had the opportunity to get exposure to customers we might not naturally acquire on our own," says David. "The RingCentral for Salesforce integration is our top integration by usage. We have seen more interest now that we are enabled for both Classic and Lightning environments, and look to build further workflows for added productivity within the Salesforce Clouds." APPEXCHANGE: Place the title of the e-book in this space