Program Let’s Partner in Success | The AppExchange Revenue Sharing Model Economic AppExchange offers a standard revenue sharing model called percentage net revenue or PNR. AppExchange has 2 PNR models Model for partners, which is dependent on technology leveraged in their ISV solution and distributed through the program. The PNR that will be implemented, depends on which app distribution model supports the distribution of their technology. Click here to learn more about the app distribution models offered on AppExchange. Partners will execute a Partner Application Distribution Agreement that will reflect the partners’ application description and revenue share based on their distribution model. Partners are bound to revenue sharing requirements only after their first AppExchange sale. This ensures the mutual success of AppExchange ISV Partners and Salesforce Marginal Royalty — Increase Profitability in a Whole New Way The AppExchange Marginal PNR Model, a partner program benefit, enables partners to expand profit margins as their business scales. Enrolled partners become eligible for lower marginal royalty rates on future and add-on bookings when they generate $1,000,000 USD or more in Annual Order Value. AppExchange Partner Program Overview 99