Partner App Distribution Models What it Means to Partner in Success AppExchange ISV Partners develop and go-to-market with software solutions built on or integrated with the Salesforce Platform. The AppExchange ISV Track is designed with a fair and transparent partnership model to create a thriving and connected ecosystem where it is easier for partners to collaborate and do business with Salesforce. ISV partners create and sell applications that run on the Salesforce platform or are connected to Salesforce products or Clouds, to solve for customer needs. ISV partners pay Salesforce a share of their revenue generated from AppExchange sales. Revenue sharing directly correlates to a partner’s growth in the program and alignment with Salesforce, this covers the ISVForce services granted to partners in the program. AppExchange Partner Program Overview 77