The Salesforce ecosystem is growing every day and includes over 1,500 consultants, including traditional consulting partners, and independent software vendors (ISVs). Let’s take a closer look at what these partners do: Consulting Partners: Certified Salesforce experts that use deep industry knowledge and proven Salesforce expertise to tackle your integration, implementation, or any Salesforce project Independent Software Vendors: Individual developers, startups, or existing software companies that build and sell applications for the Salesforce platform Strategizing and executing on functionality and integration requirements Determining a Salesforce solution that works with your business processes Developing, managing, and tracking project plans Tailoring the solution to meet your specific needs Identifying opportunities to drive efficiency and growth using Salesforce Investigating possible add-ons and integrations Ensuring the project is completed on time and on budget Areas of partner expertise: Types of partners: Product knowledge: Partners have a specialized command of one or more Salesforce solutions Industry expertise: Partners have extensive experience in the trends, best practices, and competitive landscape of one or more specific industries Cross-cloud experience: Partners are particularly skilled at implementing and connecting multiple Salesforce products System Integration abilities : Partners understand the best practices, change management needs, and technical implications of connecting Salesforce products with systems in other areas of business (ERP, HR, finance, etc.) 7