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Net Promotor Score® (NPS) Programs The Challenge: Today’s customers expect a personalized experience that always meets their needs, and they are not afraid to switch brands to get that experience. Dissatisfied customers have ample opportunities to say negative things about your company. The Solution: SurveyMonkey makes it easy to identify areas of improvement after key customer moments and interactions to improve overall customer satisfaction. Discover who your promoters and detractors are through relational and transactional NPS, and take actions that turn your customers into vocal advocates. Brand Tracking The Challenge: Inflation has impacted retail consumer buying habits, making it more important than ever to build brand loyalty. Retailers need an up-to-date understanding of which branding strategy and marketing efforts have a positive impact on brand health. The Solution: SurveyMonkey helps you instantly surface meaningful trends by monitoring brand health metrics such as awareness, consideration, loyalty, and associations. AI models dig through your data to surface statistically significant data. Price Optimization The Challenge: Pricing decisions can make or break your product’s success. Too low and you leave money on the table; too high and you lose sales volume, and potentially customers. The Solution: SurveyMonkey Enterprise enables you to maximize your product’s revenue potential by identifying the optimal price point and range. Built-in expert methodology and guidance give you the confidence to set up your project and analyze results. Customer Satisfaction Score Tracking The Challenge: From the in-store experience, to online shopping, today’s retailers need to ensure quality and consistency. With so many channels for feedback, it can be difficult to understand at what points customers are dissatisfied and quickly act to adjust their experience. The Solution: CX leaders use SurveyMonkey to quickly and easily measure CSAT so they can better understand what’s working well, and where there are areas to take action. Features like multichannel response collection make it easy to capture CSAT data. The Solution SurveyMonkey helps retail brands better understand their customers and respond quickly to their feedback to improve customer satisfaction and build brand loyalty. Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld.

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