1 What is a B2C Commerce Cartridge? A cartridge is a container for packaging and deploying program Learn about the code and data. It’s structured in folders and subfolders for maximum e昀케ciency. A storefront needs at least one cartridge, AppExchange but typically it has multiple cartridges. You can use a cartridge to extend business functionality or to integrate with external systems. Partner Program It can contain generic or application-speci昀椀c functionality. Generic cartridges contain reusable business functionality you can deploy and B2C Commerce to many sites. Application-speci昀椀c cartridges contain merchant- speci昀椀c and site-speci昀椀c functionality. B2C Commerce Cartridges provide third-party functionality such as tax calculation or credit ISV Partnership card processing. What is Headless Integration? By joining the AppExchange Partner Program, you are enabling B2C Commerce customers to A Headless Integration is an API-昀椀rst implementation pattern deliver di昀昀erentiated commerce solutions in that decouples an e-commerce frontend and backend, which payment, fraud prevention, social commerce, gives developers more 昀氀exibility to create an extraordinary loyalty, and more with your pre-built solutions. user experience with their storefront and UI layer. We see B2C The AppExchange Partner Program is committed Commerce customers leveraging APIs to assemble their entire to maintaining an ecosystem of trust. Later in this commerce technology stack. They use Commerce APIs, a PWA guide, we share partner requirements to deliver Kit/Composable Storefront, and the Managed Runtime (MRT). the security and value that customers expect. Nothing is more important than the trust of our You have options to create either of the following Headless customers—and all stakeholders. Integrations: 1. Headless Integration (API-only) expanding backend functionality with API logic and/or data synchronization. 2. Composable Storefront / PWA Kit expansion with new PWA Kit components to run on Salesforce Managed Runtime. More details on the integration patterns can be found in this doc. 4 B2C COMMERCE ISV PARTNER ONBOARDING GUIDE