THEN & NOW THE EXCHANGE SPRING 2023 Alert! 5 Million Installs! Alert! 2015 Our very first Demo Jam 1 Million Installs! rocked the house 2017 2020 2011 Appy is born & AppExchange 2023 hits 5 million installs. The cover of our fall AppExchange hits “Exchange” issue features Appy turns 6 and 1 million installs. 3D Appy. “The Exchange” publishes its five-year anniversary issue. Alert! 2012 10 Million Installs! Customers write 25,000 reviews. 2022 AppExchange hits 2008 2018 10 million installs. Marc Benioff gifts the 2016 “The Exchange” publishes its App Store trademark AppExchange turns 10. first issue in the spring. and domain to his mentor, Steve Jobs. 9
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