Innovation Is Your Biggest Competitor The Strategy We all know what our competitors are doing and what they’ve done. However, the future of technology and what our peers will do with it is unknown to everyone. How can you get in front of innovation before you’re too far behind? Keeping up is your biggest competition. It prevents you from doing what you do — but better. And it’s the variable that can change your position as a market leader. Being on the forefront of innovation will allow your business to deliver on what your customers need and will need. Focus on automation and efficiency in order to concentrate on your point of differentiation, rather than the infrastructure that all products require. The Execution Time to ROI is the secret to getting a head start right out of the gate. Building on the Salesforce Platform speeds up product development 4-10 times faster than other technologies, allowing you to bridge that gap between you and your competitors. Because the Salesforce Platform provides out-of-the-box functionality and tools to build % your solution, you’re able to innovate much faster, beating the competition and allowing 52 you to stay laser-focused on your customer needs. total revenue In addition to quicker development, building your product on top of the Salesforce growth Platform means you’re leveraging the same tech stack as Salesforce’s entire product year-over-year portfolio. You’ll get access to hundreds of innovative features Salesforce releases three times a year. This not only means that innovation is continually baked into your product, but the foundation of your infrastructure is supported by Salesforce’s rigorous security standards. * “State of IT Report,” Salesforce Research, June 2017. 6 Revenue growth since listing 2Oxon AppExchange including several Fortune100 wins More than 2X AppExchange lead conversion compared to tenfold’s average across other inbound sources